Hey, Arjun here.
If you knew what I knew, you could go from 0 to 10 million subscribers on YouTube in 6 months. That’s not hype. That is a direct quote from the god of YouTube, Mr Beast…
After binging his content and studying everything I know about him, I’m going to sum up the top 17 tips from Mr Beast so you can grow on YouTube faster than you thought possible.
Here you go!
Tip #1: Your first 100 videos will suck.
That’s actually the tip. Believe me!
The point here is that you don’t have the right to say it’s not working until you’ve done something a hundred times. Because once you do it a hundred times, you actually get better, and you have this video improvement rate.
That’s what Mr B said is the most important metric when starting, where every video you put out, you’re slowly but surely iterating. And after 100, you have this corpus of videos where you can point to what’s working and trim away the fat from what’s not working.
Tip #2 Subscribers don’t matter. Views don’t matter. Great videos matter.
I love this tip because at the end of the day, it’s gotta be a good quality product, or in this case, a quality video. That’s everything from your delivery to the camera to, most importantly, the content that you’re saying.
Tip #3: Most people don’t have a YouTube problem. They have an ego problem. The truth is your content sucks, or it’s likely not as good as you think it is.
When I saw that, I was like, “Holy crap, I need to look in the mirror. My intros suck. I’m not getting to the point. I don’t have a framework for the way I’m sharing videos.”
That hit me in the face like a bucket of cold water. But the truth is, you can’t have an ego problem. Again, it’s not that views aren’t coming or subscribers aren’t coming. Look in the mirror and ask: Is your video actually good?
Tip #4: The only metric that matters when starting is improvement per video.
As Mr Beast says: talk to me after you’ve done 100 videos.
Talk to me on your 101st video.
Don’t even talk to me before you’ve done 100, because you haven’t had the chance to actually improve and actually iterate video after video.
And again, I love that because that applies to anything..100 podcast episodes, 100 YouTube videos, 100 posts on LinkedIn or on X, whatever it is.
Tip #5: Your first 5 seconds need to have a hook. That’s when most people bounce.
You need to captivate them and capture their attention or stop their scroll in the first 5 seconds.
Tip #6: Match and exceed the expectations set by the title and the thumbnail.
Again, you can’t bait and switch people. You can put an extreme or sensationalized or clickbait title or thumbnail, but if you don’t match that in the first 5 seconds, people are going to bounce.
Tip #7: Every dull moment equals death. If you have a boring part of the clip with 10 seconds of B-roll, people are going to bounce then.
So kill and cut every dull moment from your video.
Tip #8: Use visual styling like B-roll, jump cuts, pacing. That matters in terms of the flow of your content.
The way Mr B summarizes it is: visual interest matters. So again, use B-roll, use transitions, and use jump cuts to your advantage.
Tip #9: Replace the word “algorithm” with “audience.”
Algorithm with audience. That is so gold. Because anytime you find yourself saying, “Oh, the algorithm doesn’t like me”. No. Your audience doesn’t like you. The content isn’t resonating with your audience. Replace “algorithm” with “audience.”
Tip #10: Keep your title short. Less than 50 characters, and emotionally charged.
The purpose of your title is to grab attention immediately.
Aim to trigger emotion, whether it’s excitement, curiosity, urgency, or inspiration.
Here’s a filter I like to use:
Will this title inspire, educate, or entertain someone?
If it doesn’t make someone feel something instantly, it won’t earn the click.
Tip #11: Keep your thumbnails simple.
Make them easy to view on mobile. Most people will be watching there. Your thumbnail should instantly convey the core emotion of your video: surprise, awe, curiosity, or even urgency. If it looks cluttered or confusing, people will scroll past. Make them feel something at a glance.
Tip #12: Clickbait actually works, but only if you deliver on the promise.
The point isn’t to avoid bold titles. It’s to make sure your video content actually lives up to the hype. The more extreme or intriguing the title, the more critical it is that your hook and intro deliver right away. Sensationalism gets clicks, but follow-through gets retention.
So remember, you need to have consistency between the title and your hook and intro.
Tip #13: It’s better to make one insanely good video than 10 average videos.
Put differently, this is the epitome of the saying: quality over quantity. Don’t fall into the trap of hitting upload just to stay on schedule. A single standout video can bring more growth, more subscribers, and more impact than ten forgettable ones. If the videos aren’t good, your audience will be able to tell.
Less is more. one insanely good video versus 10 eh or meh or average videos.
Tip #14: Avoid the scheduling trap.
Yes, consistency matters. But not at the expense of quality.
Don’t post just to hit a quota.
Viewers can tell when you’re just mailing it in versus when you’re truly excited about the content. Only hit publish when you’ve created something that adds value, sparks curiosity, or delivers clarity. Don’t post weekly just to post.
Post because you need to post. Because you want to post. Because you have something valuable to share with people.
Tip #15: Creativity is greater than capital.
You don’t need a giant budget. You just need a sharp idea.
Some of the best-performing videos online were shot on a phone with a killer hook.
Gear helps, sure, but it doesn’t make up for a lack of creativity.
Focus on high ROI or return-on-investment ideas. Not fancy gear.
But you should definitely have a quality video camera setup.
Tip #16: Study relentlessly. Every single video is a classroom.
Don’t just post and ghost. Watch your videos back. Ask yourself: Did the hook land? Was the pacing off? Did I deliver on the promise in the title?
Break your own work down like an athlete reviews game footage. That’s how you improve over time. Remember, the most important metric when starting is video improvement rate.
Think of your videos as game tape or footage, the same way an NFL player watches their previous games, you need to watch your previous videos to improve.
Tip #17: Obsession. Be obsessed with your goal and videos.
You want to know why Mr Beast wins?
It’s ’cause he is obsessed.
He thinks about YouTube every single day, more than anyone else.
He’s constantly analyzing, improving, experimenting. And he’s thinking in decades, not days.
This is your sign to start.
I hope you soaked up these 17 tips from Mr Beast like I did.
I’m applying them myself, video after video, leveling up with intention.
Hit a reply with your favorite tip.
—Arjun