Changing the Name of an LLC: A Starter Guide

As the saying goes, “What’s in a name?” Well, when it comes to your LLC, the answer is, quite a lot! Your LLC’s name is a vital part of your brand and image, and it’s often the first thing that potential customers or investors will see. But what happens when your business grows and evolves, and that carefully chosen name no longer fits? In this guide, we’ll walk you through the ins and outs of changing the name of an LLC. Whether you’re rebranding, expanding, or just ready for a change, read on to learn how to change the name of your LLC in this starter guide. 

Can I Change My LLC Name?

When considering modifying the name of an LLC, it’s essential to understand the involved legalities and processes that govern this aspect of business management, thereby ensuring the appropriate implementation of changes and adherence to formal procedures. The good news is that, in most cases, you can indeed change your LLC’s name without encountering legal hurdles, subject to the completion of specific steps and formal requirements.

When Should I Change It?

If you’re considering changing the name of your LLC, there are several reasons why you may want to do so. For starters, if your current name is confusing the marketplace due to its similarity to a competitor or brand in another industry, it might be time for a change. Or maybe your business has grown beyond its initial scope, and you want your name to reflect that growth. In that case, a name change could be a smart move. And let’s not forget about legacy adjustments – if a founding member of your LLC has passed away or left the firm, changing the legal name could be a way to honor their memory while also updating your brand for the future. 

9 Steps to Changing the Name of an LLC

Changing the name of your LLC can be a strategic move for your business, especially if you need a fresh start or you believe a different name will better represent your brand. To ensure a smooth and successful transition, follow these detailed steps:

Check Your State’s Requirements

Each state has its own rules and regulations, so you’ll want to make sure you follow the correct procedures. 

You can find your state’s requirements for an LLC name change on the website of the Secretary of State or equivalent government agency in your state. Most states have a section dedicated to business services that include information and resources for LLCs, including the process for changing a business name. You can also contact the agency directly if you have any specific questions or concerns about the process.

Find out if Your New LLC Name is Available

Ensure that the new name you desire for your LLC is unique and not currently being used by another business entity in your state. You can verify the availability of your desired name by performing a search in your state’s business registry right before filing a request for a name change. Keep in mind that the chosen name must also conform to your state’s naming guidelines and include proper designators like “LLC” or “Limited Liability Company.”

Prepare the Necessary Documents

The documents required for an LLC name change can vary by state, but you’ll typically need to complete an Articles of Amendment form. This document includes the current name of the LLC, the new name you are requesting, and a statement explaining the reason for the name change. 

Some states may require other documents, such as a Certificate of Good Standing or a copy of the original Articles of Organization. 

Notify the State of Your Intent to Change the Name

Typically, a notice of intention to change the name must be provided to the state. This notice should include details such as the effective date of the name change, the new name of the LLC, reasons for the change, and signatures of appropriate representatives of the LLC (such as the registered agent or a managing member).

File the Documents with the State

Once you’ve prepared the necessary documents and notified the state of your intentions, you’ll need to submit your amendment (along with any required supporting documentation) to your state’s Secretary of State office, either by mail or online, depending on the state. There will typically be a filing fee, which varies by state; ensure you enclose the appropriate payment with your submission.

Publish the Name Change Notice

Upon completion of filing the Articles of Amendment with the state for an LLC’s name change, several states mandate that the LLC publish a notice of the name change in a local newspaper. Typically referred to as a “name change publication,” this requirement is designed to ensure that the public remains informed about the new name of the LLC.

Each state may have different specifications regarding the publication requirements, so LLC owners must familiarize themselves with their state’s particular regulations. 

Generally, the notice must be published for an established duration, often once a week for a set number of consecutive weeks. Obtaining proof of publication, such as an affidavit from the newspaper, is a key step, as it will need to be submitted to the state as evidence that the publication requirement has been satisfied.

Update Your Business Stationary and Legal Documents

With your LLC’s new name officially registered, you must update all your legal contracts, agreements, and business licenses to reflect the change accurately.

Notify Your Bank and Vendors

Inform your bank, partners, vendors, clients, and customers about your LLC’s name change. 

Update Your Website and Social Media Profiles

Update your website, business cards, and any other marketing materials with the new name to maintain brand consistency.  Change the name on Facebook, Twitter, Instagram, LinkedIn, and any other platforms where your business has a presence.

To avoid confusion with the change, you’ll want to inform your customers and followers about the name change through your website, social media, and email newsletter.

Advantages of Changing the LLC Name

There are several advantages to changing the name of an LLC, including:

1. Brand Building: One of the primary advantages of changing an LLC name is to better align it with the company’s mission, vision, and values. A well-selected name can play a crucial role in brand building, making it more recognizable, memorable, and unique in the market.

2. Rebranding Opportunities: A name change can also provide the opportunity to rebrand your LLC, especially if the initial name does not accurately represent your business anymore. Rebranding can enable your company to reach new audiences and grow in new directions.

3. Expansion into New Markets: As companies grow, they may enter new markets or industries. A name change allows an LLC to effectively communicate its broader product or service offering to a more diverse audience, which can lead to increased opportunities and revenue.

4. Greater Market Appeal: A name change can make your company more appealing to potential customers, partners, and investors. An improved and more focused name can encompass the professionalism, innovation, and dedication of your company, facilitating trust and better business outcomes.

5. Improved Search Engine Optimization (SEO): A well-chosen name that is unique, easily searchable, and representative of your LLC can enhance your online presence, capturing more top-of-mind brand awareness through higher search engine rankings.

Things to Consider Before Changing the LLC Name

Despite the benefits, you’ll want to consider a few things before you change the name of your LLC:

1. Cost: Changing an LLC name requires filing an amendment with the Secretary of State and paying a filing fee. Additionally, there may be other costs associated with the name change, such as updating marketing materials, websites, logos, and business documents.

2. Legal Impact: A name change might require updating contracts with clients and suppliers, revising employment agreements, and obtaining new permits and licenses. This could become a time-consuming process that may temporarily hinder business operations.

3. Potential Confusion: A name change might lead to confusion among existing customers, suppliers, and partners, especially if the rebranding is not communicated effectively. Members of your organization and clients should be fully aware of the reasons behind the name change to ease any uncertainty.

4. Loss of Brand Recognition: If your LLC has developed brand equity under its current name, changing it could result in a potential loss of recognition and loyalty among existing customers. Consider the value of your current reputation against the benefits of rebranding before making a decision.

5. Tax Implications: Depending on the jurisdiction, a name change may have tax implications, such as affecting your Employer Identification Number (EIN) or sales tax permits. You may need to provide updated information to the Internal Revenue Service (IRS) and other relevant agencies to stay compliant.

Simplify Your LLC Name Change With doola  

Changing the name of your LLC might require some effort, but it can ultimately result in a more suitable name that better represents your business. It’s crucial to keep your legal documents updated to ensure your business operates smoothly. In case you require assistance with bookkeeping or other financial tasks, doola is an excellent option. doola offers an intuitive platform and an experienced team, making it simple to manage your finances and keep an eye on your business’s financial well-being.


Can I change the name of my LLC with the IRS?

Yes, you can change the name of your LLC with the Internal Revenue Service (IRS). To do this, you’ll need to file Form 8822-B, Change of Address or Responsible Party – Business. This form is used by businesses to notify the IRS about any changes in their responsible party information, such as a name change. You will also need to update your state records and business registration documents as well. 

Can I have different names under my LLC? 

Yes, you can have multiple names under an LLC. Depending on which state you are forming your LLC in, some states allow for what are called “DBAs” or “Doing Business As” names, which are additional names that the LLC may be known by or operate under. These DBA names must be filed and registered with the state and local municipality to be used legally and lawfully. 

Can I add another name to my LLC? 

Yes, you can add another name to your LLC if it is registered as a DBA following your state’s laws and regulations regarding DBAs. You will need to contact your state’s Secretary of State office for more information on filing a DBA application with them. 

Should the LLC name match the business name? 

The LLC and business names should generally match but this isn’t always required depending on where you formed your entity and any rules applicable in that particular jurisdiction. Generally speaking, however, it is recommended that both of these entities share similar or identical names so that customers know they are dealing with one company instead of potentially two separate ones. It also helps avoid confusion when filing taxes or other legal documents involving both the business and its associated entity name. For example, if a customer makes a purchase from ABC Company but then receives an invoice from XYZ Corporation it could lead to unnecessary confusion for all parties involved so ideally both entities should use matching or very similar names when possible.

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