Doola Customer Success Stories: Meet Entrepreneur Alex Lieberman

We had the opportunity to chat with doola entrepreneur, Alex Lieberman, founder of The Plunge to learn more about his company and his experience using doola.
Alex Lieberman’s Bio
Alex Lieberman, originally from New York, studied at the Stephen M. Ross School of Business at the University of Michigan where he earned his Bachelor of Business Administration (BBA), in Financial Markets and Real Estate.
He began writing engaging newsletters on finance and business after lining up his first job with Morgan Stanley. Thus, Lieberman’s first business was born, Morning Brew. Although he had much success with his first venture, he didn’t stop there.
Lieberman’s new project, The Plunge, brings the thrill of axe-throwing to the convenience of your backyard. The rules? Each player gets four plunger throws per round. Winner of a round gets 1 point and the goal is to reach 7 points.
“Starting a business is unnecessarily annoying and complex”
Alex Lieberman chose doola because of how straightforward they advertised their business formation to be. Our experts guided him through the process, advised Lieberman on what type of company he should form and answered any questions he had on business formation. He was quickly convinced and signed up for doola’s business formation and banking services.
“I created my LLC with it. I thought it was very smooth, it was done within a day and all I hit was like 5 buttons”
Alex Lieberman has been a proud customer of doola since February 2023 and continues to use our banking services to elevate the success of his company, The Plunge.
Watch Alex’s talk about how he came up with the idea for The Plunge, his experience with doola and his campaign to promote The Plunge in Times Square. ????
Video Interview
Learn more about Alex Lieberman and his company, The Plunge to stay up to date on the success of his business.

See what founders say about doola

Sajid
India
After lot of research and enquiring with providers regarding our C-corp, I decided to go with Doola and they are amazing so far."

Kishore Nuvvula
United Kingdom
I filed an LLC through Doola and so far it's an amazing experience with Doola. The customer service is outstanding.
100% recommended."

Jiwan Neupane
Nepal
I cannot recommend them enough."

Ronnie Donaire
United Kingdom
I would recommend Doola to anyone."

Naomie Jean Philippe
United States
I cannot recommend them enough."

Ronnie Donaire
United Kingdom
After lot of research and enquiring with providers regarding our C-corp, I decided to go with Doola and they are amazing so far."

Kishore Nuvvula
United Kingdom
I filed an LLC through Doola and so far it's an amazing experience with Doola. The customer service is outstanding.
100% recommended."

Jiwan Neupane
Nepal
I would recommend Doola to anyone."

Naomie Jean Philippe
United States

Sajid
India
Get doola

We’ll form your company, get your EIN, and help you open your business bank account. Get your LLC started in any of the 50 states, including Wyoming or Delaware.
If you're an existing doola customer, get in touch with our customer support on the 24/7 live chat. For now, only the sales team is available on the above number.