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12 Best Ecommerce Business Ideas for Solopreneurs: doola Guide 2025

Esha Panda
By Esha Panda
Published on 13 Feb 2025 10 min read
12 Best Ecommerce Business Ideas for Solopreneurs: doola Guide 2025

If you’re a solopreneur wondering whether your online business ideas can turn into real profits, you’re in the right place—doola’s list of ecommerce business ideas for solopreneurs is a must-read.

With digital commerce booming, now is the perfect time to explore ecommerce business ideas for solopreneurs like you.

And it gets better:

You don’t need a big team or a huge budget to make it happen.

However, transforming ecommerce business ideas for solopreneurs into profitable ventures takes more than just a great idea—you need a robust legal and financial foundation.

That’s where you need a strategic partner like doola. From business formation and banking to bookkeeping and tax compliance, doola helps solopreneurs with the tools (and services) to launch, manage, and grow their businesses with ease.

Let’s get started with the best ecommerce business ideas for solopreneurs and turn your vision into a thriving venture!

Why Ecommerce is Ideal for Solopreneurs

Ecommerce has transformed how individuals launch and grow businesses, making it the perfect fit for solopreneurs. Unlike traditional retail, you don’t need a physical storefront or a full team to build a thriving online business—just a smart strategy and the right tools.

With automation, digital marketing, and the power of global reach, you can manage everything from inventory to customer engagement from anywhere in the world, all while keeping overhead costs low.

Whether you’re selling physical products, digital downloads, or offering specialized services, ecommerce gives you the flexibility to scale on your own terms.

For anyone exploring ecommerce business ideas for solopreneurs, now is the perfect time to turn your passion into profit!

12 Best Ecommerce Business Ideas for Solopreneurs

12 Best Ecommerce Business Ideas for Solopreneurs

With a smart strategy, ecommerce business ideas for solopreneurs can evolve into highly profitable ventures. Whether you’re selling physical products, digital downloads, or specialized services, the online marketplace offers endless opportunities—all without requiring a massive upfront investment.

Let’s break down the top ecommerce business ideas for solopreneurs, along with potential earnings:

1. Print-on-Demand Store: Earn $1,000-10,000/Month

If you’re a creative solopreneur, launching a print-on-demand (POD) store is a low-risk way to start an ecommerce business without dealing with inventory, packaging, or shipping.

With POD, you design custom t-shirts, mugs, phone cases, tote bags, and other merchandise, while platforms like Printful, Teespring, and Redbubble handle production and fulfilment.

💰 How Much Can You Earn?

Here’s how a solopreneur can generate $1,000 to $10,000+ per month:

Product Base Cost Selling Price Profit per Item Monthly Sales Needed to Earn $5,000
T-Shirts $10 $25 $15 334 units
Mugs $7 $20 $13 385 units
Phone Cases $12 $30 $18 278 units
Tote Bags $8 $22 $14 357 units

For example, if you sell 334 custom-designed t-shirts at $25 each, with a $15 profit margin, you’d make $5,000 in profit per month. Solopreneurs who niche down can build a strong brand and attract a loyal audience.

By combining unique designs, niche targeting, and strategic marketing, solopreneurs can scale a print-on-demand store into a six-figure business.

2. Dropshipping Business: Earn $2,000-50,000+/Month

Dropshipping is one of the easiest ecommerce business ideas for solopreneurs to start. You act as the middleman—selling products directly from suppliers to customers—without ever handling the stock yourself.

With platforms like Shopify, AliExpress, and Spocket, you can source a variety of products, from tech gadgets to fashion accessories, and scale your business quickly with the right marketing strategy.

💰 How Much Can You Earn?

Your income depends on product selection, pricing strategy, and marketing approach. Here’s a breakdown:

Product Niche Cost Per Item Selling Price Profit Per Sale Sales Needed to Earn $10,000/Month
Wireless Earbuds $12 $50 $38 263 units
LED Makeup Mirrors $8 $35 $27 371 units
Pet Grooming Tools $10 $40 $30 334 units
Portable Blenders $15 $60 $45 223 units

For instance, selling 263 wireless earbuds at $50 each with a $38 profit per unit would generate $10,000 in profit per month.

Now, running a profitable dropshipping business needs a strong legal and financial foundation to scale. And doola can help.

We handle everything from LLC formation and business banking assistance to bookkeeping and tax compliance, so you can focus on scaling your dropshipping venture.

3. Handmade Goods Store: Earn $500-5,000+/Month

✅ Handmade Goods Store: Earn $500-5,000+/Month

If you love crafting, turning your passion into a profitable business is easier than ever. In fact:

The global handicrafts market was valued at ~ $739.95 billion in 2024

So whether you create handmade jewelry, scented candles, pottery, or original artwork, there’s a thriving market for unique, high-quality goods. Platforms like Etsy, Shopify, and Amazon Handmade make it simple to showcase and sell your products globally.

Many solopreneurs start small, earning a few hundred dollars per month, but top sellers make over $10,000/month by perfecting their craft, building a loyal customer base, and optimizing their online store.

💰 How Much Can You Earn?

Your earnings depend on product pricing, production costs, and sales volume. Here’s a breakdown of potential profits:

Handmade Product Selling Price Cost to Make Profit per Item Monthly Sales Estimated Monthly Profit
Handmade Jewelry $40 $10 $30 100 $3,000
Scented Candles $25 $7 $18 150 $2,700
Custom Pottery $60 $20 $40 50 $2,000
Artwork (Prints) $30 $5 $25 200 $5,000

Let’s now take a look at the remaining ecommerce business ideas for solopreneurs in 2025 and beyond.

4. Digital Products Shop: Earn $1,000-30,000+/Month

Selling digital products is one of the most scalable ecommerce business ideas for solopreneurs because it has low overhead, high profit margins, and unlimited earning potential.

Unlike physical products, digital products don’t require inventory, shipping, or storage costs.

Once created, they can be sold repeatedly with minimal effort.

💰 How Much Can You Earn?

Many solopreneurs start small, earning $1,000+ per month, but those who strategically market and scale can generate $30,000 or even six figures annually.

For example, top course creators on Udemy or Teachable easily earn $100,000+ per year, while designers selling Canva templates on Etsy can hit $10,000/month.

The table below presents a list of top-selling digital products and potential earnings.

Digital Product Type Selling Price Cost to Create Profit per Sale Monthly Sales Estimated Monthly Profit
eBooks (Self-Help, Business, Fitness) $15 $0 (except time) $15 200 $3,000
Digital Planners & Journals $20 $0 (except design software) $20 150 $3,000
Website Templates (WordPress, Shopify) $80 $20 (for tools) $60 100 $6,000
Stock Photos & Graphics Bundles $10 $0 (if using own content) $10 500 $5,000
Online Courses (Marketing, Coding, Design) $150 $100 (for hosting) $50 300 $15,000

And now, as a reminder:

Selling is easy—scaling sustainably requires the right setup.

So let doola handle business formation, banking, bookkeeping, and tax compliance, so you can focus on growing your income.

5. Subscription Box Service: Earn $3,000-50,000+/Month

✅ Subscription Box Service: Earn $3,000-50,000+/Month

If you love curating unique products, a subscription box business can be a highly profitable and scalable ecommerce venture. From gourmet snacks and eco-friendly products to self-care kits and mystery book boxes, the options are endless.

With a well-targeted niche and an engaged audience, solopreneurs can generate steady, recurring revenue—the key to long-term success in ecommerce.

💰 How Much Can You Earn?

The profitability of a subscription box business depends on your pricing, customer base, and sourcing strategy. Here’s a breakdown of potential earnings:

Subscribers Price Per Box Revenue Estimated Profit (After Costs)
100 $30 $3,000 $1,000 – $1,500
500 $40 $20,000 $7,000 – $10,000
1,000 $50 $50,000 $15,000 – $25,000

6. Niche Fashion Boutique: Earn $2,000-20,000+/Month

Launching a niche fashion boutique can be one of the lucrative ecommerce business ideas for solopreneurs. Whether you’re passionate about vintage fashion, streetwear, minimalist jewelry, or eco-friendly apparel, catering to a specific audience helps you stand out in a competitive market.

Many boutique owners start with print-on-demand fashion, handmade accessories, or dropshipping designer-inspired pieces, allowing them to scale without holding large amounts of inventory.

💰 How Much Can You Earn?

Your earnings depend on factors like pricing, audience engagement, and marketing strategies. Below is a breakdown of potential monthly revenue:

Product Type Avg. Price Per Item Sales Per Month Estimated Monthly Revenue
Handmade Jewelry $25 200 $5,000
Vintage Streetwear $50 150 $7,500
Sustainable Activewear $70 100 $7,000
High-End Accessories $100 80 $8,000
Print-on-Demand Apparel $40 500 $20,000

So turn your passion for fashion into a profitable brand! Book a free consultation with doola today and get your business set up the right way.

7. Pet Products Store: Earn $1,000-15,000+/Month

✅ Pet Products Store: Earn $1,000-15,000+/Month

The pet industry is booming, with pet owners spending billions annually on food, toys, pet grooming and accessories for their furry companions.

From custom pet portraits and organic treats to stylish accessories like personalized collars and pet beds, there’s huge demand for unique, high-quality pet products.

💰 How Much Can You Earn?

Earnings vary based on product type, pricing, and customer engagement. Here’s a breakdown of how solopreneurs can hit different income levels:

Product Type Avg. Price Per Item Sales Per Month Estimated Monthly Revenue
Custom Pet Portraits $60 50 $3,000
Organic Pet Treats $20 300 $6,000
Personalized Collars $35 200 $7,000
Luxury Pet Beds $120 100 $12,000
Subscription Box for Pets $50 300 $15,000

8. Eco-Friendly Products Store: Earn $2,000-25,000+/Month

Consumers are increasingly choosing eco-friendly alternatives, making this an excellent business opportunity for solopreneurs. By selling products like reusable water bottles, bamboo utensils, biodegradable packaging, and zero-waste kits, you can tap into a growing, socially conscious market.

💰 How Much Can You Earn?

Some top sustainable brands generate $25,000+ per month, proving that this niche has significant earning potential.

Revenue Stream Example Products Estimated Earnings
Reusable Home Essentials Glass straws, silicone food wraps, compost bins $2,000 – $10,000/month
Eco-Friendly Personal Care Bamboo toothbrushes, shampoo bars, reusable wipes $3,000 – $12,000/month
Sustainable Fashion & Accessories Organic cotton tote bags, cork wallets, hemp hats $5,000 – $15,000/month
Zero-Waste Subscription Boxes Monthly curated eco-kits with sustainable swaps $8,000 – $25,000+/month

9. Personalized Gifts Business: Earn $1,500-10,000+/Month

From selling engraved jewelry and monogrammed wallets to custom photo books and personalized home decor, custom-made gifts have made their way to the list of ecommerce business ideas for solopreneurs.

Many successful solopreneurs in this space generate over $10,000 per month, especially during peak shopping seasons.

10. Home Office Supplies Store: Earn $2,000-20,000+/Month

✅ Home Office Supplies Store: Earn $2,000-20,000+/month

With remote work on the rise, people are investing in ergonomic chairs, standing desks, blue-light glasses, and productivity tools. This niche is perfect for solopreneurs looking to tap into the work-from-home trend.

Many successful solopreneurs in this space generate $2,000– 20,000+ per month.

11. Health and Wellness Store: Earn $3,000-50,000+/Month

The health and wellness industry is booming, with consumers spending more on self-care, fitness, and holistic well-being than ever before.

With the rise of health-conscious lifestyles, biohacking, and stress management, online shoppers are actively looking for natural remedies, wellness products, and digital health solutions.

By curating a niche store and leveraging digital marketing, solopreneurs can earn anywhere from $3,000 to $50,000+ per month.

12. Affiliate Marketing Ecommerce: Earn $500-30,000+/Month

Affiliate marketing is one of the most scalable and low-risk ecommerce business ideas for solopreneurs in 2025.

Instead of managing inventory or handling fulfillment, you simply promote products from major retailers like Shopify, Amazon, or niche brands and earn commissions on every sale made through your referral links.

With the right SEO strategy, social media presence, and email marketing, solopreneurs can build a thriving online business, making anywhere from $500 to $30,000+ per month in passive income.

Affiliate Strategy Example Niches Estimated Earnings
Niche Product Reviews Tech gadgets, eco-friendly home products $2,000 – $15,000/month
Comparison Blogs & Websites Software tools, digital services $1,500 – $10,000/month
Social Media & Influencer Links Fashion, fitness gear, trending products $3,000 – $20,000/month
YouTube & Video Reviews Beauty products, gaming accessories $2,500 – $18,000/month
Email & Affiliate Funnels Online courses, high-ticket items $5,000 – $30,000/month

Want to turn affiliate marketing into a full-time income? Pick a niche, build a content strategy, and start earning commissions today!

How to Choose the Right Ecommerce Business Ideas for Solopreneurs

How to Choose the Right Ecommerce Business Ideas for Solopreneurs

The best ecommerce business ideas for solopreneurs are not just about trends—they should align with your skills, passion, and financial goals.

Here’s how to choose the perfect fit:

1. Passion & Expertise:

Selling something you love and understand makes marketing easier and keeps you motivated. For example, if you’re a fitness enthusiast, launching a digital products shop with workout guides or a subscription box featuring protein snacks could be a great fit.

2. Market Demand:

Research trending products using tools like Google Trends, Shopify’s trending products, and Amazon Best Sellers to validate demand. If a niche is growing—like eco-friendly home products—it could be a smart investment.

3. Gauge profitability:

Every successful solopreneur will tell you:

Look beyond revenue and analyze profit margins.

A print-on-demand store may have lower margins ($5–$15 per item), whereas selling high-ticket dropshipping items could generate $100+ per sale.

4. Scalability:

The best ecommerce business ideas for solopreneurs should allow for long-term growth. Digital products, for instance, have no inventory costs and can scale easily, while a dropshipping business can expand by testing new product categories.

So choose wisely, start smart, and let doola handle your company formation, US business banking, and bookkeeping so you can focus on scaling!

Tools and Platforms to Launch Your Ecommerce Business

Starting an ecommerce business is easier with the right tools. Here are some must-have platforms to help you launch and grow:

Category Tool/Platform Description
1. Ecommerce Platform 📌 Shopify for businesses

(Try Shopify for Dropshipping))

Build, customize, and scale your online store with ease.
2. Website Builder 📌 GoDaddy Website Builder

(Build Your Website)

Create a professional-looking site with an easy drag-and-drop interface.
3. Business Banking 📌 Mercury Business Banking

(Open a Business Account)

Manage transactions and finances seamlessly with a digital business account.
4. Branding & Design 📌 Fiverr Logo Maker

(Create a Logo)

Get a sleek, professional logo without hiring an expensive designer.

Want your ecommerce business to start on the right foot? Let doola help with business formation, bookkeeping, and ongoing compliance support.

Why Incorporating Your Ecommerce Business Matters

When exploring ecommerce business ideas for solopreneurs, setting up a legal business structure is a crucial step. And incorporation isn’t just about making your business official—it provides essential protections and growth opportunities.

Protect Your Personal Assets: Forming an LLC or corporation separates your personal and business finances, shielding you from liability.

Build Credibility: A registered business appears more trustworthy to customers, suppliers, and potential partners.

Unlock Tax Benefits: Legal entities can access tax deductions and write-offs that aren’t available to sole proprietors.

Access Business Banking & Funding: Incorporation allows you to open a business bank account, apply for loans, and attract investors.

Looking to turn your ecommerce idea into a legally sound business? Let doola handle the setup while you focus on growing!

Monetize Ecommerce Business Ideas for Solopreneurs—Start Strong With doola!

When to Choose doola: Ecommerce business ideas for solopreneurs

Bringing your ecommerce business ideas for solopreneurs to life is an exciting journey, but ensuring your business is legally compliant and financially sound is just as important as finding the perfect product to sell.

That’s where doola shapes your journey.

From hassle-free business formation (LLC, EIN, and business banking setup) to ongoing tax compliance and full-service bookkeeping, doola handles the heavy lifting so you can focus on scaling your business.

With our expert support, you’ll never have to worry about missed tax deadlines, bookkeeping errors, or legal complexities.

Ready to launch and scale your ecommerce business?

Book a free consultation today and let doola handle the legal and financial side while you focus on growth!

FAQs: Ecommerce Business Ideas for Solopreneurs

FAQ: best ecommerce business ideas for solopreneurs

How much does it cost to start an ecommerce business?

Startup costs vary depending on your business model. A dropshipping store may cost less than $500, while an inventory-based store could require thousands.

Can I run an ecommerce business while working full-time?

Yes! Many solopreneurs start ecommerce businesses as a side hustle and transition to full-time once they scale their revenue.

What ecommerce niches are trending in 2025?

Eco-friendly products, digital goods, health & wellness, and remote work essentials are expected to be in high demand.

Do I need a website to start an ecommerce business?

While platforms like Etsy and Amazon allow selling without a website, having your own ecommerce store gives you more control and brand recognition.

How can I market my ecommerce business as a solopreneur?

Utilize social media, influencer partnerships, SEO, and email marketing to drive traffic and boost sales.

Why should solopreneurs consider business incorporation?

Incorporation provides legal protection, tax benefits, and credibility, making it a smart move for serious business owners.

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12 Best Ecommerce Business Ideas for Solopreneurs: doola Guide [year]